Small Business Self Assessment

1. Is your business reaching its anticipated revenue goals?

      a. Yes, then go to question #10

2. Have you reviewed your pricing?

3. Have you reviewed your product mix?

4. Have you reviewed your marketing strategy

5. Have you asked your customers what they'd like to see?

6. Have you tried specials or promotions?

7. Do you know who your best customer is?

8. Do you know your customer type?

9. Have you solicited any feedback?

SBSA COST/EXPENSE

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10. Have you analyzed your profit margins?

11. Do you keep accurate track of expenses/COGS?

12. Describe your labor expense.

13. Is your team doing the most the can?

14. Have you addressed low performers?

15. Does your staff act/advocate for the business the same way you do?

16. Are there any fixed costs you can renegotiate or alter?

17. Do you get bids for repairs?

18. Is your accounting accurate?

19. Name three workarounds you live with

          a. _________________________

          b._________________________

          c._________________________

20. If you could get rid of any expense what would that be?

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